He went above and beyond to provide the most captivating info-graphics.
How kbk S started their other packaging or label journey
Who are you known as?
Timilon / OdorKlenz
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
Timilon currently has several brands and lines that are marketed into different areas and channels. We are specifically looking to take some of our more industrial/hardware odor eliminators into a more traditional retail/consumer space.
What inspires you and how do you envision the design for your business?
Our current OdorKlenz line look is a sterile and simple look. We currently sell in the hardware channel, direct to consumers, and some other B2B channels where that look is fine, but we are branching out into more traditional retails and consumer channels and some of our initial feedback has been that the labeling needs to standout more for retail space. We have a line of several products (see attachments), but would like to start with our most 2 popular, our OdorKlenz Absorbent Granules and OdorKlenz Laundry Additive. We would like to avoid changing bottles at this time, but are looking for a label upgrade. As we move forward we want a cohesive look to the family of products, but do want the individual products to be able to stand on their own. Our line is a high value and patented technology and we want that reflected in the label. We don't like cartoon looks, and would prefer something more modern and consumer friendly.
We would be open to working with the winning designer on completing the line look down the road. We would like the OdorKlenz logo to remain as is.