lewayhun got their new logo design by running a design contest:
Help Powertec Fitness with a new logo
Check out lewayhun's Logo design contest…
Powertec is the pioneer and leader in the area of strength equipment. Headquartered in Los Angeles, CA, Powertec produces a full line of strength equipment for home and light commercial purposes. Their brand is highly sought after by the educated buyer looking for weight capacity maximization without sacrificing safety, customization of their Workbench home gyms through extensive accessory modularization, and commercial gym quality at home gym prices. For more information, visit: http://www.powertecfitness.com/ http://www.youtube.com/powertecfitness
Logo types to explore
Our slogan is "Committed to Stronger Lives". It doesn't need to be incorporated, just for your information. The design will initially be printed on our custom Olympic weight plates (weights that fit on barbells - see attached pics) and apparel. But, the logo will be universal and used where ever it fits. The Team Powertec athletes are hardcore fitness enthusiasts/professionals, world champion competitors, and typically either very educated or successful in business. Likewise our core audience is male 45 y/o and under. While we are popular in the bodybuilding community, we also want to appeal to the customer base who is serious about their fitness for sport or performance reasons as well. Our home gyms have the highest weight capacities vs. our competitors so strength, performance, quality, elite, intellegence are feelings we also like to convey. I was thinking of perhaps using the Alchemic symbol for Iron, but it turns out to be the same symbol for Mars & for the Male (see attached, although 1F71E for Crocus Iron or yellow iron, may be interesting). I also did a search for symbols of stronger lives & came up w/ the following symbols: www.adinkra.org/htmls/adinkra/wawa.htm I kinda like this a lot...especially the meaning. www.symbols.com/encyclopedia/10/1015.html Old archaic symbol for Iron...simple, yet can be varied due to color perhaps. http://blog.world-mysteries.com/wp-…strong.gif Alchemical Symbol for strength, but may be a little abstract for a fitness co... We can use the Chinese Character for Strength ("力") & have them transform it some way like here: www.memrise.com/item/3750/strength http://en.wikipedia.org/wiki/Ankh Probably overused, so not sure if it would be representative I found a website for old symbols of Strength in Chinese: www.chineseetymology.org/CharacterE…=%E5%8A%9B
US$ 295 Bronze package
Every design category has flexible pricing for all budgets. Logo design starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
lewayhun collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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