I am in the process of opening a second string of restaurants. The concept is modern authentic pizzeria that will cater to low to mid range price points and our target market will be both 20 to 30 something singles as well as local families.
We will be pushing both in house dining and deliveries so i feel that our concept logo and images must be catchy and aluring to the eye. In the sample pictures above i've included some samples of round logo's which should be a starting point. The logo and accompanying images will be the foccus point of all marketting and our main storefront sign. The storefront sign will be a square backlit box measiring 6 feet wide by 6 feet high. I want the logo to be seen from a distance so bold lettering is the way to go.
I am looking for a sharp logo that will propel the concept and remain in the potencial customers head as both unique yet not overcomplicated.
It is my interest to open 5 restaurants under this name by the end of 2012.
I've included the logo/concept images from my other -modern italian bistro- restaurant as reference because i feel that the success of those restaurants is partly related to the highly recognizable and unique concept logo that was created for us. I am hopeful that we are able to achieve a similar yet totally different sucess story with the logo/concept i am comissioning for my second venture.
The name of the Restaurant is "Pizzeria Piccante" which is a play on words for SPICY PIZZERIA in italian. We will also be offering an array of hot sauces etc. so the logo should tie in either heat , something spicy, red dress girl.. etc..
The following things need to be in the main sign;
Apportez Votre Vin & Pizzeria Piccante & 450-625-2255
(Apportez votre vin is Bring your own wine in french / the name and the phone number of the restaurant)
Thanks for considering my project.