LOOK AND FEEL: We are looking for something that represents an amazing future - the “impossible” future that is truly possible if we follow the principles of progress.
COLOR SCHEMES: #388d9b, #4ab7c3 (aqua-like), #98c73a, #bada85 (earth-tone), #3e4047 (grey),
CONCEPTS & IDEAS: Done properly, I think we could have an amazing logo with a flying car. Ideally, it would be simple, stylized, and look cool (not a Honda with wings). At the same time I’m wondering how it can also convey or be consistent with the idea of human beings flourishing—as against being a purely tech look. It does not have to necessarily be a flying car but the broader concept of the amazing/impossible future is a must.
FONT: Contemporary Sans-Serif (narrow, since its a long name)